Ann Dezendorf


Possible Dreams Creative Director, Ann Dezendorf, has designed and art directed Clothtique™ Santa figures since 2003. Her hand-made, unique and mixed media themed Santa figurines bring family memories and holiday traditions to life.

We asked Ann if she ever designed a piece knowing that changes would be made because it was too detailed, too simple, had too much technology, but you did anyway because you loved the idea? “All the time, as a matter of fact, Possible Dreams’ figures have become more sophisticated and complex every year. I keep pushing the sculptors to add more detail or facial expressions; and development teams to try new techniques, like embroidery or lighting. Since I work in mixed media, it is a challenge for molding, shrinkage and assembly. Because these are handmade, they are very labor intensive. I always need to consider their value and affordability. For every piece that I introduce each year, there may have been up to ten options that we considered before we finalized the design. That’s why it takes a year before we create the final pre-production samples.”

Ann told us that her favorite new piece for 2017 is “Treasure Hunter” (#4057020) which was inspired by her husband. Several years ago on a family vacation on their boat on a lake, “my husband bent over to get the tube ready and when he got up one of the lenses had fallen out of his sunglasses, so he looked at the kids and said Arrgh, Matey!” (pirate’s eye patch)

One of her number 1 collectors is a Santa at Disneyland. He usually goes to an event and shares his experiences at the park. He is passionate about making families happy and he inspires Ann for some of her designs.

Directing the Possible Dreams Clothtique figurine collection includes developing ideas and concepts from a variety of outside artists and licenses. Ann is continually challenged to create unique and innovative Santa figures that bring the magic of Christmas alive to families throughout the United States. “I hope that you will continue to keep the Possible Dreams Santa figurines as part of your family’s Christmas traditions for many years to come.”

Department 56, the leader and gold standard in giftware, is part of the Enesco family of brands and is located in Eden Prairie, Minnesota.